Humanic

The challenge was to help transform Europe’s largest shoe retailer into an essential fashion authority. By reconnecting the brand to its rich heritage, our work together has featured integrated through-media campaigns and content platforms spanning 11 European markets, including outdoor, print and TV, a quarterly magazine and look book, an editorialised style blog, online games, ambient and interior design, as well as the brand’s online store and social media channels.  (Across 5 Seasons)